back to overview


Trialbee – our hero in patient matching and recruiting for clinical trials

June 01, 2021 + Jessica Di Palo
3 Min read

How can you keep the engagement rate of patients in clinical trials at a high level? Our portfolio company Trialbee has developed a solution for this problem with their patient recruitment and engagement platform. Learn more about the company in our latest blog post.

Patient Matching and Recruiting by Trialbee

Patients often get frustrated during their participation in clinical trials. Why? For one it is the long duration of such trials that results as tiresome on one’s attitude, and the slow-moving signs of condition improvement. These factors can cause non-adherence and early drop-outs. Attrition rates can get as high as 30% for late-phase trials and 85% of clinical trials fail to retain enough patients to confirm medical efficacy. We are proud that Trialbee has developed a solid solution to conquer these problems.

We spoke with Lollo Eriksson, Chief Strategy Officer of our Portfolio Company Trialbee about their product, how the COVID-19 pandemic affected their business and how they are going to scale the company in the future.

Jessica Di Palo (JD): ”Hi Lollo. Thanks for making time to sit down for a little chat with us. Let’s dive right in: what’s the difference with other patient recruitment platforms? And what makes your company special?”

Lollo Eriksson (LE): “Trialbee is a promotor of clinical research as one option of care and assist value-based health care organizations to broaden the access to explorative treatment options for the large pool of patients actively engaged in their disease management.

Portrait von Lollo Eriksson

Trialbee’s approach is unique in driving patient diversity, with a wide interpretation, including a broad set of social determinants of health. Sponsors and regulators alike are continuously seeking better solutions to widen diversity in clinical research.

The real differentiator is the way Trialbee target an audience in demand for a clinical trial by using advanced data science techniques and a scalable ecosystem of phenotypic data, other health care related RWD (real world data) combined with consumer data. To turn data into knowledge and practical applications Trialbee applies a set of software’s to protect, match and share health and consumer data and has the ability to enlarge a population by conducting look-a-like modeling specific for a study.

To connect with an audience Trialbee uses a data connectivity platform allowing specific and multi-channel activation to connect, control and engage subjects during the trial journey.

A key differentiator are the multiple steps applied to ensure the candidates are indeed matching as good as possible with a given study before being made available to the sites. This simplifies for sites and makes patients, sites and sponsors satisfied since more candidates will in fact become enrolled in a trial.”

JD: “It is fascinating how Trialbee has developed a digital solution to tackle problems with patient retention and recruiting for clinical trials. Can you explain to us how technology is able to replicate the level of care a patient receives compared to human interaction?”

LE: “Ideally technology should always aim to extend and improve on available capabilities. Replacing human interaction (or any manual process) with an automated option often results in lower customer satisfaction. Therefore, a thoughtful balance between applied technology and service appears to be the best solution. Telemedicine for example extends the outreach of a healthcare professional, enabling him or her to reach a greater number of patients more effectively. Another example may be the use of algorithmic medicine to speed up the time it takes to diagnose a patient and hence free up more time for the healthcare professional, resulting in a greater patient throughput. In both cases technology empowers the healthcare professional without completely replacing him or her. There are of course areas where technology may fully automatize a care process but usually these are linked to repetitive tasks of lower complexity (for example using chatbots to collect basic patient information).

In Trialbee’s case, technology is applied to enable direct integration with Electronic Health Records (in order to minimize site staff workload) and the use of Real World Data in the patient identification and recruitment process (in order to identify a greater number of potential candidates and provide them exploratory treatment as a care option). Other examples include eViewer and eConsent making it much easier to educate and explain a study to patients by using combinations of text, illustrations, videoclips etc. In decentralized studies patients are engaged remotely from an investigational site and technology is used to engage and follow-up on patients through portable devices, various API connections and through telehealth.”

JD: “It is amazing how technology can improve the success of clinical trials in so many ways! Especially in these difficult times. How has Covid-19 affected your business and industry?”

LE: “COVID-19 has disrupted the clinical trial operations with studies initially being cancelled, put on hold or at least significantly delayed. We have since seen a return of activities as the market is catching back up concurrent with the increased demand for support on COVID-19 related research on vaccines and therapeutics. From an operational standpoint, protocols are now increasingly calling for the use of remote consent (eConsent), telehealth and decentralized (virtual) monitoring and data collection. Many protocols are being amended to meet the new standards. We expect this trend to prevail with demand increasing for decentralized and virtual trials. Trialbee is well positioned and resourced to support this operational innovation which will result in a more practical way of conducting clinical trials and ability to reach a broader audience of patients with greater diversity and participation. This of course leads to a more predictable initiation and implementation of studies, more successful trial sites, less study delays and lower development costs.”

JD: “Interesting how COVID-19 had its impact on clinical trials. We’ll see how it will turn out in the future. Talking about future… What is your biggest scaling challenge from your point of view?”

LE: The biggest scaling challenge for Trialbee is to stay focused on and expand access to real time, high quality global real world data (RWD) to be able to provide meaningful and good quality feasibility, identify, qualify and enroll patients in clinical trials and to offer better ways of doing observational research and effectiveness studies. Access to RWD and multi-sourcing of patients accelerates patient recruitment for clinical trials. With a unique set of strategic data partners, Trialbee has recently consolidated RWD access to >350 million patients globally allowing us to deliver predictable intelligence-based patient recruitment and retention support to both traditional and decentralized trials.

JD: We are excited to support you overcoming these challenges! Thank you very much for your time, Lollo!


About Lollo Eriksson

Lollo has a 30-year successful career with Merck & Co., Inc behind him, having joined this company after completing training as a clinical pharmacologist. He has held various leading positions within Merck Research Laboratories (MRL), including clinical pharmacology, clinical research development and clinical research operations across geographies. In addition to this, he has 8 years of executive leadership experience from the global CRO business focusing on study feasibility, study-start-up, patient recruitment and healthcare alliances and acquisitions. He joined Trialbee in early 2018 and acts as Chief Strategy Officer (CSO) to the company.

Share the Article


Dealroom Report: Tooling the Physicians of the Future

European startups addressing clinical capacity bottlenecks


MTIP Office Featured in Swiss Office Blog

MTIP Office Featured in Swiss Office Blog


Diversity, Equity, and Inclusion: The 3 Key Drivers for Success

We have talked with Caroline Noublanche, CEO of our portfolio company Apricity, about her company’s DEI efforts.


Growth Capital Decisions – An Interview with our Co-Founder & Managing Partner Dr. Christoph Kausch

Growth Capital Decisions


Rahel Hafner Receives Certificate in ESG Investing by CFA Institute

Rahel Hafner Receives Certificate in ESG Investing


What Makes a Great Founder/Investor Relationship?

Interview with the CEO and Co-Founder Kai Eberhardt of our portfolio company Oviva


MTIP’s HealthCare Clinic 2022

This year's HealthCare Clinic was held under the motto: "Surfing the Healthtech Waves of Change".


Christoph Kausch selected by Real Deals as most influential for 2022

Christoph Kausch named by Real Deals most influential for 2022


MTIP leads €17 million financing round in virtual fertility clinic Apricity

New MTIP investment


MTIP leads the €20 million growth financing round in LynxCare

Largest capital round ever in digital health in Belgium


Pioneering the use of machine learning algorithms to turbo-charge drug development

Intelligencia revolutionizes drug development


The psychology of decision making

What makes a good investor?


Revolutionizing medical triage with artificial intelligence

Mediktor's solution for medical triage


MTIP Closes Second Healthtech Growth Fund Above Target With $250M of Commitments

MTIP Fund II is closed!


Cynerio Now! – A new IoT cybersecurity solution for small hospitals and clinics

Cynerio's new product Cynerio Now!


MTIP invests in Mediktor

New investment in Mediktor


SFDR Art. 8 or Art. 9? What’s the difference?

SFDR: getting the terminology right


MTIP participates in Oviva’s new $80m Series C funding

Oviva raises $80 million financing round


MTIP invests in Intelligencia to reduce the risk of clinical research through artificial intelligence

MTIP's new investment in Intelligencia


Private Equity 101: Part one – Glossary

Are you new to the healthtech space?


Leading brands revolutionize care journeys with Lumeon

How Lumeon orchestrates care journey


Trialbee – our hero in patient matching and recruiting for clinical trials

Trialbee - patient matching and recruiting

news blog

Digital healthcare: patient-first?

Digital Healthcare Report 2021 in collaboration with Dealroom and INKEF Capital

SFDR – How does MTIP approach the EU’s Sustainable Disclosure Regulation?

New SFDR obligations


MTIP Announces Strong First Closing of Fund II to drive Healthtech Innovation

First Closing of Fund II